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FENDER ‘The Great Escape’ music festival | Case Study
Three days of musical escapism
The Brief:
Fender, the world’s leading guitar manufacturers, with an illustrious history dating back to 1946, asked us to design and install a lighting rig for their stage at The Great Escape, a three-day music festival at Brighton’s Old Market Theatre to showcase headliners Anna Calvi, Shame and Frank Carter & The Rattlesnakes. The question was: How do you make a tiny club feel like a rock venue?
What We Did:
Pre-production work included SketchUp visuals, pre-visualisation with Capture software and lighting plots, as well as liaising with each artist's lighting designers. Twelve set-ups were choreographed for each act, from slow washes for downtempo performances to fast high-impact beam movements for the uptempo artists. Our Lighting director operated the rig on site over the three days. We also provided a vintage backdrop for the DJ with Edison filament bulbs of varying heights against a theatre-style red velvet drape.
What They Said:
“John and his team made it happen. They were true pros, a pleasure to work with and I look forward to working with them in the future.”
Jo McKinney - Fender
